Where Did I Get The Name 'Eclair Lips'?

People have asked why chose the name of Eclair Lips for my company, and it makes me so happy to share this with you because there was a lot of thought and love put into that choice.

Right from the start, I had decided that I'd focus on dessert flavored lip balms, and I immediately loved the word "eclair", like the pastry. It's a French word too, which makes it a cool nod to my French Canadian background.

In French, the word "eclair" means lightning, but it also means to bring light to something. And that's what I love the most about it. I knew that I wanted to make a positive impact on people with my product and my brand to help make their day a little brighter. Even on days were putting on lip balm was the most effort they could handle to take care of themselves.

I chose the name in 2014 and I've loved it ever since!


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